Reputation 24/7

News of the World story appearing in search results for our client’s brand.
Search suggestions presented when searching this clients brand highlighted recent regulatory announcements.
A disgruntled ex-employee of our client had been posting malicious comments online for several years.
One dissatisfied customer in 1000’s created a hate-site dedicated to a Reputation 24/7 client’s business.

In this and many more examples Reputation Twenty Four Seven removed and displaced results. Unlike offline negative coverage such as a newspaper, the way in which the user is exposed to the online content has to be channelled through a search engine such as Google.rn

As the route to content can be identified in advance, using a combination of creative and technical skills the end result can be changed to suit the requirements of the client. When we refer to the end result, we may wish to promote some favourable content or remove and displace unfavourable content. To control an online reputation, we must concentrate entirely on search engines and the web pages which they present to a user.rn

How Can Reputation 24/7 Regain My Reputation ?rn

If we look at Google we see that for a search of Tiger Woods we are presented with 10 web sites and some recent news articles. The majority of Google users see the default 10 entries per page.rn

By bombarding search engines with as much positive, or even neutral information, such as player stats or biography information, a campaign would aim to optimise that content using SEO and secure a place on Google page 1. With only a limited number of places per page, content is dropped down over the page to page 2. Now imagine this with hundreds of websites and content created only for this clients campaign, we are pushing down and burying any items which do not positively represent our clients brand.rn

The techniques used in online reputation management are the technical skill of SEO- Search Engine Optimisation. It is the strategy of the campaign which is the “online reputation management”. Reputation 24/7 have created fictional individuals, businesses, blogs, photos, website and even pressreleases all with the sole aim of putting barrier between unfavourable online content and our clients reputation.rn

Every strategy is unique and we discuss all available options with our clients prior to initiation.rn

If you are concerned about the information online about you or your business, you may be interested in our overview of Online Reputation Management and how Reputation 24/7 can help you regain your reputation.rnFor further information please contact us using our enquiry form, or speak with one of our reputation management consultants on 0151 244 5419.rn

Key Facts for Reputation 24/7

Major Clients:	International Finances Houses, CFD Provider, Garment Manufacturer, Training Provider, Hebrew Online Reputation Management
Year Founded:	2008
Full Time Employees:	26 - 50
Revenue:	$1 million - $2,999,999
Core Practice Areas:	Reputation Management, SEO Copywriting
Secondary Areas:	No services available.
Languages:	English, Spanish, Chinese, Japanese, Italian, German

Key People at Reputation 24/7

Founder Reputation 24/7	Nathan Barker Contact This Executive

Reputation 24/7 Rankings
(awarded in last 3 months)

#2 - Best Reputation Management Company United Kingdom, May 2012.
#9 - Best Reputation Management Company United Kingdom, April 2012.
#9 - Best Reputation Management Company United Kingdom, March 2012.

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